Services
Primary Packaging Design
Primary packaging is the component that holds your product. It might be in a liquid, solid or gas form. I can help you design the primary packaging- a bottle, jar, pouch, or whichever format is the best delivery for an optimized customer experience.
I also design the visuals that go on the component. It could be a label, direct decoration on the component, added embellishments and more. Through a well designed product experience, the customer will have a clear brand message that encapsulates your brand essence.
Secondary Packaging Design
Secondary packaging is what holds the primary packaging component(s) and can come in many shapes and forms. Most commonly a type of box, but can be anything that holds the product(s) indirectly. It can be utilized to elevate the brand through a memorable unboxing experience, or to promote visuals and content that ties back to the brand messaging. I can help you design the structure of the secondary packaging, and also the creative and graphics.
Graphic Design
In addition to packaging, I also offer graphic design services. To help my clients create a cohesive brand story through multiple forms of marketing, I provide support with posters, store front graphics, newsletters, mailers, in-store marketing graphics, digital banners, billboards, business cards & letterheads, catalogues, and any other visual design that is 2D.
Visual Merchandising & Pop-up’s
With a background in interior architecture, I also provide visual merchandising solutions and support for pop-up shop designs. It is just as important to create an environment that best guides your customers to experience the products the way you intended them to. Countertop fixtures, stand-alone étagères, displays, signs, testers, pop-up shop designs are some examples.
Custom Illustrations & Patterns
To create the perfect look, sometimes it is necessary to create custom illustrations and patterns that are not available anywhere else. I work with a variety of mediums including computer generated illustrations, watercolor, pencil, charcoal, pen, ink etc. to create the perfect graphic for my clients.
Production Support
I offer my clients additional support to ensure the work we do together is produced the way it was intended and designed - whether it be helping you find the right vendor to work with, or checking the quality of production to make sure the packaging colors and treatments are to specification - I can help you get to the finish line.
